Covert hypnosis programs seldom teach how social strategy can be applied to various social settings to enhance your reputation and power. In modern times the concept of social engineering has been introduced into the mind control collection, but even social engineering is not fully understood in the persuasion community. In fact, most persuasion seminars do not even mention the topic.
Persuasion techniques that call attention to social engineering rely little upon the use of words. A classic illustration of how social engineering is used by influential people would be to consider the way politicians campaign for an election. They use a huge amount of mind control techniques and combine them into one powerful force to penetrate the unconscious minds of the people whom they are seeking cooperation from. Once the politicians have penetrated the publics unconscious mind, then they can start to alter the publics decisions.
Advertising firms are also notorious for using social engineering to make millions of dollars for non profit organizations and companies. They use billboards, images, and carefully selected sounds to create an altered state of mind in people in order to have control over their buying decisions. In fact, there is also a super amount of effort that goes into what colors should be used on their marketing items, because certain colors have proven to have an impact upon how people feel and how people act.
Obviously, words do have their place in the persuasion process, but words need not in any way replicate the ericksonian language patterns hypnotist use to help people lose weight and quit smoking. Covert hypnosis and ericksonian hypnosis are two entirely different things. One type of hypnosis mixes everything together to give you the things you want, while therapeutic hypnosis depends only upon the use of language patterns to help others get what they need.
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