A website design that is a visual disaster and navigation nightmare will make it hard for you to attract and keep new visitors, so let’s go over the few basic guidelines of creating a web design that is search engine friendly.
There are few things that each web designer needs to follow in order to make a web design that is search engine friendly. In most cases a poor web design will alienate potential visitors, there are few exceptions, but not for a new website. A new website needs to have everything that search engines and users want to see, skipping the great design will mean potential loss of visitors, even if you have great content and the most targeted keywords. A website design that is a visual disaster and navigation nightmare will make it hard for you to attract and keep new visitors, so let’s go over the few basic guidelines of creating a web design that is search engine friendly.
So, the task at hand for a designer is not only to make a website appealing for the visitors, but also for the search engine bots and spiders. The first thing that makes a web design that is search engine friendly is readable text. That includes an easy on the eye background, if you put some fancy background with plenty of colors it will be hard to look at it, let alone read from it. Keep to the standards, font sans serif size 12, if you use fancy fonts not all browsers will see it the same and visitors will have a hard time reading it. Also make sure that the font color is readable as well.
A must for web design that is search engine friendly is easy and clear navigation. You need to make the navigation part of the website obvious and easy to use, hierarchy on your website must be as clear as day. For larger sites it is recommended to add a sitemap or clearly visible index.
Another very important thing for a web design that is search engine friendly is how easy it is to find the page someone is looking for. We already covered that navigation is important, but it often happens that someone searches a keyword and lands on your site on a different page than the one actually related to the keyword. Making sure that there is a search form on your site is a necessity.
A site without consistent design and layout throughout the entire site cannot be considered as having web design that is search engine friendly. The user needs to find everything quickly, once he sees the home page, other pages should be the same and as easy to navigate through. If you use different layout on each page you will be creating a nightmare for your visitors and for search engines.
The last, but a very important part that makes a web design that is search engine friendly is load and download time. If users and spiders have to wait long to load a page on your website you will lose visitors and the spiders will not fully crawl your website nor index it for that matter.
A website that has all of this covered can be considered as having a web design that is search engine friendly, more than that. A website that is search engine friendly is also user friendly, so keep that in mind and try to get all this for your website. That will allow you a great start if you are launching a new website.
Author Resource:-
Netsology is a Los Angeles Web Design and Internet Marketing company in Southern California that specializes in Custom Web Design, Internet Marketing and Social Media Marketing servicing the LA surrounding areas. This a Los Angeles Web Design Company develops websites and provides strategic marketing solutions that communicate to clients.
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